Streaming: Apple TV + at the Oscars, the great illusion facing Netflix – Teller Report

The first Oscar for best film for a streaming platform. Apple struck a big blow in Hollywood on March 27, when it won three Oscars for “CODA”, its adaptation of “The Aries Family”. Under the nose and beard of Netflix, which had multiplied the nominations for “The power of the dog”. Tim Cook’s firm left with three statuettes, including that of best actor for a supporting role and best adaptation. However, if it is the blow is smoking, is it a real revolution? the New York Times sums up the situation quite well, betting on the mirage of streaming for the apple firm.

If the launch of this streaming service in 2019 stems from the well-known strategy of strengthening the Apple ecosystem in services, after music streaming in 2015, cloud storage with iCloud+, or even fitness classes in 2020 with Apple Fitness +, the firm of the late Steve Jobs has not yet caught up with its competitors. The Apple firm has multiplied promotional offers since the launch with a free year of Apple TV + for each purchase of a product from the manufacturer. Dan Ives, analyst for Wedbush, estimates that Apple would have 25 million paying subscribers worldwide, when Netflix has nine times more (222 million)

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Streaming: Apple TV + at the Oscars, the great illusion facing Netflix – Teller Report