Plex pumps up lifetime pass price by 200%
Plex has announced a dramatic price hike for its Lifetime Plex Pass, effective July 1, from $249.99 to $749.99 - a staggering 200% increase.
Pricing hike only for new subscribers
This massive price jump will only impact new Lifetime Pass buyers, leaving existing subscribers unaffected. Monthly and annual subscription prices remain unchanged.
Unconventional value justified?
Plex's blog post suggests the price hike is a result of the service generating more revenue from monthly subscribers. However, the company still recognizes the value of offering a lifetime subscription option, setting it apart from competitors.
What's coming in the wake of the price increase?
Plex is promising a slew of improvements to justify the hefty price tag, including:
Improved downloads, with show grouping and automatic episode downloads
Playlist creation and editing in mobile apps
Restored music and photo library support in mobile apps and TV apps
NFO metadata support
Server and library management features now available on mobile and TV apps
Audio enhancements like dialog boosting and loudness normalization
Enhanced transcoding for video
IPv6 support
A look back at plex pass history
Plex originally launched its premium Plex Pass in 2012, offering users a centralized media server for storing and accessing their digital content across devices.
With this price increase, Plex is banking that the enhanced features will be enough to justify the substantial upcharge for those willing to commit to a lifetime of service.