Soon the Mexican group will return to the stage, with the first stop at the National Auditorium in Mexico in March 2022, this after the original date was postponed, it will finally be the reactivation of the EnCambio tour.
“Trying to forget a person with a few drinks doesn’t always work, but who hasn’t tried it anyway?”, The Reik members joke when explaining “Los Tragos”, the fun collaboration they launch with La Nena from Argentina, Maria Becerra , with whom they close a year that places them as undisputed leaders of Latin pop in the world.
After a viral collaboration with Rauw Alejandro, the Mexican group most listened to worldwide continues with high-caliber featurings. This time adding the participation of the most listened to Argentine singer of the moment according to digital platforms.
“When we discovered Maria we fell madly in love with her”, confesses Jesús Navarro, who from the group’s networks turned on the internet by announcing “Los Tragos”, a song that, he confesses, they had been working on for a long time. “We were reviewing the material we were working on with our team and we talked a lot about which one would be the right one to add Maria. We believed that ‘Los Tragos’ was the correct one, but when we listened to the part that she wrote it blew our minds “, adds the vocalist.
Maria Becerra, in addition to the last nomination for Best New Artist, comes from being announced as the most listened to Argentine singer on the planet. “I loved the song, the video, everything! I’ve known Reik for a long time and I loved the idea of working with them. And, now that I know them, I love them as people, ”says the Argentinian who accumulates just over 7M followers on Instagram.
For the video Reik works again with Nuno Gomes, a director who is already becoming an essential part of Reik’s creative team and who this time innovates by recording everything from an iPhone 13 Pro Max. “Nuno is a video artisan,” says Bibi “We have worked with him many times and we are tremendously happy with the results. Also, I love that it perfectly captures what the song represents ”.
His name, REIK, is already strong and has weight. Proof of this are the multiple sold out of their concerts that every year they offer throughout Latin America, the United States and Spain, the numerous hits they have achieved on the radio and even the international brands that have requested their music for their advertising campaigns; Nobody would imagine that those three young people who arrived from Mexicali, Baja California, approximately 16 years ago, would develop a solid and permanent career so quickly.
For more than 17 years, the group has set a trend, which translates into more than 6,000 million audio streams, 1 million albums sold, more than 6,666 million views on its YouTube channel and more than 9 million subscribers on the platform. In addition, they have 33.5M followers on social networks.
They have 6 studio albums, 2 live albums & 2 conceptual EP’S which have been certified for high sales in Mexico, Latin America, Spain and the United States.
They have made more than 30 collaborations with international artists such as Maluma, J. Balvin, Wisin & Yandel, Sebastián Yatra, Ozuna, Morat, Super Junior, Manuel Turizo, Farruko, Camilo, Aitana, Christian Nodal, Grupo Firme, Nicky Jam, among others. . And they are winners of various Awards such as: Latin Grammy, MTV Music Award, Premios Lo Nuestro, Gaviotas de Plata y Oro, Billboard Latin Music, Youth, etc.
Reik remains the Mexican artist with the most monthly listeners on Spotify globally.
About Maria Becerra:
With more than 18.1M monthly listeners on Spotify, Maria Becerra is one of the main references of the female voices of the urban pop movement in Argentina. In less than 2 years, the 21-year-old star is # 130 in the world on Spotify and has received more than 870M views on YouTube. “La Nena Argentina” managed for the first time in the history of BIllboard Hot 100 Argentina to occupy the top 5 positions on the chart. With his first album Animal he got the nomination for Best New Artist in the last Latin Grammy 2021.
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“Los Tragos” reunite Reik & Maria Becerra on a new single