HIPA launches “World’s Coolest Winter Photography” competition

DOUBAI, December 20, 2021 (WAM) – The International Photography Awards (HIPA) Hamdane ben Mohamed ben Rached Al Maktoum have announced the launch of the “World’s Coolest Winter Photography” competition or “World’s Coolest Winter Photography” in collaboration with the Media Office of the Government of the United Arab Emirates (UAE).

The competition takes place on the sidelines of the second season of the ‘World’s Coolest Winter’ campaign, which aims to familiarize residents and tourists with the activities available in winter in the UAE, the diversity of its tourist and recreational attractions, the beauty of its landscapes and the hospitality of its inhabitants.

The competition will showcase the UAE’s entertainment, culture and natural sites, and raise awareness of the variety of its tourism activities. It will celebrate the creativity of the country behind the lens by inviting people to capture the UAE’s natural landscapes and diverse wildlife.

The competition has two main categories: the first is One Photo, which is open to the public and covers five subcategories: Desert, Sea, Mountains, Valleys and Emirates seen from above. The second, Portfolio, is reserved for professional photographers and includes four sub-categories: Emirates in Your Eyes, Emirates Wilderness, Faces from Emirates and Street Life in Emirates.

Entrants must be over the age of 18 and submit their photos through the online registration page on the HIPA website: www.hipa.ae.

The competition will run from December 20, 2021 to January 20, 2022 and will end with a prize-giving ceremony for the winners. The last day of the competition coincides with the conclusion of the “World’s Coolest Winter” campaign. The total prize money for the competition is AED250,000, which has been given away AED7,000 for each of the five sub-categories under One Photo, and AED50,000 for each of the four sub-categories. under Portfolio. Participants should also share their photo in the One Photo category on their Instagram account while adding the official campaign hashtag: #WorldsCoolestWinter.

UAE Government Media Office Vice-Chairperson Alia Al Hammadi said, “UAE’s natural, tourist and cultural landmarks inspire viewers to see them from a new perspective. The world’s coolest winter photography competition, which is held in collaboration with HIPA, will capture the magnificence of these landmarks and put them center stage. It will also familiarize residents and foreign visitors with the beauty of the UAE ”.

For his part, HIPA General Secretary Ali Khalifa bin Thalith said: “Photographs strongly influence emotion and arouse enthusiasm, which means they can make a meaningful impression on any audience. We are delighted to run the coolest winter photography competition in the world, and strongly support the photography community here in UAE, including amateurs and professionals, to play a role in promoting the culture and the UAE winter tourism. I look forward to seeing their skills and talent compete for the awards, as well as the experience and knowledge they have gained along the way. ”

Photo submissions will be evaluated by a panel of expert judges with international awards for creative photography and photojournalism. The panel includes John Stanmeyer, an American photojournalist who received the World Press Photo of the Year, and Canadian Barbara Davidson, three-time Pulitzer Prize-winning photographer.

Translated by: Mervat Mahmoud.

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HIPA launches “World’s Coolest Winter Photography” competition