Oppenheimer IMAX trailer to debut Avatar: The Way of Water | Pretty Reel

Christopher Nolan’s new Oppenheimer trailer is set to debut Avatar: The Way of Water as an exclusive preview at IMAX screenings.

The IMAX trailer for Christopher Nolan’s Oppenheimer will debut in theaters alongside Avatar: The Way of the Water. Nolan’s historical drama about J. Robert Oppenheimer’s invention of the first atomic bomb and the story surrounding it will be the 12th directing effort of his career, and the first since his 2020 thriller Tenet. based on the Pulitzer Prize-winning biography American Prometheus: The Triumph and Tragedy of J. Robert Oppenheimer by Kai Bird and Martin J. Sherwin.

As confirmed by Nolan’s production company, Syncopy Films, new Oppenheimer footage will hit theaters this weekend ahead of Avatar: The Way of Water. The news was revealed in a highly redacted “highly confidential” message which also confirmed that the trailer will be associated with IMAX screenings. Check out the mysterious message below:

How Oppenheimer will bring audiences to theaters

Little information emerged about Oppenheimer during his filming, but the marketing machine was officially launched. Nolan recently spoke more openly about the film, praising the work of its cast and crew in putting together one of the most ambitious projects of Nolan’s film career. Now that Oppenheimer is in full post-production, the final trailer is finally about to see the light of day. Nolan is taking advantage of the marketing opportunity presented by Avatar: The Way of Water, which can help build Oppenheimer’s appeal early on.

The decision to release the Oppenheimer trailer in theaters is already a smart one, but Nolan and Universal have taken it one step further which should only help the film. Avatar: The Way of Water hits theaters on December 15. The sequel is expected to follow in the footsteps of the original record breaking phenomenon. When audiences flock to theaters to see it, they’ll be greeted with a trailer for one of the biggest movies to be released in 2023. It’s a great way to show Oppenheimer to a wide audience and keep them interested. to the movie. The decision to have an IMAX-exclusive trailer makes a lot of sense for Nolan, who deftly uses the medium to enhance his stories.

While many big-budget properties conform to the popularity of streaming and find success, Nolan remains true to his vision of telling big stories on the big screen. He also understands that in order to do this, filmmakers need to give people a reason to go out and spend their time and money in a movie theater. With Oppenheimer using footage made exclusively for IMAX screens, Nolan has ensured this is a film that will be best seen on the big screen. As seen with 2022 blockbuster Top Gun: Maverick, when movies rely on showing in theaters, people will be drawn to the spectacle. Nolan’s dedication to the IMAX format helps him in this regard by expanding Oppenheimer’s literal reach and creating a more immersive viewing experience. News about Oppenheimer will continue to pile up over the next few months, but it’s hard to imagine that there are many announcements or interviews out there that could be more revealing than an actual trailer. The buzz is only expected to grow over the next few days as Avatar audiences get a glimpse of the latest from Nolan.

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Oppenheimer IMAX trailer to debut Avatar: The Way of Water | Pretty Reel